June in Review: Lessons in Planning, Preparedness, and People
A Monthly Roundup of Leadership Lessons and Operational Strategies for Transportation Professionals
As June comes to a close, I would like to take a moment to reflect on this month’s articles and the insights they provided into the operational and leadership challenges facing transportation businesses.
Each piece explored a different angle, but together, they underscored a common theme: the importance of being proactive rather than reactive.
“Storm Ready: A Transportation Leader’s Guide to Hurricane Season Prep”
Also published on Busline Magazine’s website, this article focused on how ground transportation operators can prepare for hurricane season with intention. It offers a practical, step-by-step framework for readiness before the forecast changes. Whether you operate in a storm-prone region or not, the lessons around planning, communication, and continuity are universally applicable.
📖 Read it here
“When the MVP Needs a Specialist: What Shaq’s Free Throws Can Teach Us About Business Turnarounds”
Also published in Bus & Motorcoach News, this article explores how leaders can support top performers when motivation or momentum begins to wane. Sometimes your best employees need more than encouragement—they need targeted, expert help. Knowing when and how to step in can make all the difference for both the individual and the business.
📖 Read it here
“Pickleball, Pulled Muscles, and Poor Planning”
A lighthearted—but painfully true—story about how my own lack of preparation led to a pulled muscle—and a broader lesson in business operations. Whether in recreation or leadership, failing to anticipate the demands of a situation can result in unnecessary strain. Preparation may not be glamorous, but neither is sitting on the sidelines.
📖 Read it here
If you missed any of these, now’s a great time to catch up. If you find these articles helpful, feel free to share them.
Looking ahead:
Starting in July, I’ll be a regular contributor to the American Bus Association’s Newsroom, where I’ll continue to offer insights and strategies to help transportation operators drive performance, culture, and growth.
And stay tuned for July's lineup of articles, including:
Fix the Failure, Win the Customer: Leadership Lessons from the Road
Six Ways to Tank Your Company (Without Even Trying)
Finding Balance: Standardization vs. Differentiation in Ground Transportation
Thanks for reading Ground Transportation Insights. Here’s to a strong second half of 2025!
— Brian